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Online Marketing

Icon Visual Marketing's digital marketing team combines web development specialists, social media experts, strategic marketing professionals, and a creative design team, all working hand-in-hand to create interactive and engaging websites that are functional and easy to navigate for your customers.

We develop and implement integrated digital marketing strategies for clients and use all activities to drive potential customers to your online presence whether it is your company website, social media platform, or a mobile site of your regularly updated blog.

Our expert team uses a range of digital marketing programs and strategies to drive sales activities in your business, including:

Icon Visual Marketing can help your business align its digital activities with your business goals, customer needs, and measurable metrics. An effective digital marketing strategy for your business can help:

  • Improve brand awareness
  • Generate web traffic
  • Improve customer retention
  • Generate web leads
  • Improve web lead-to-visit ratio

Digital Marketing Is Always Changing

Digital marketing is constantly evolving, and our marketing team recognises this. That's why our marketing agency embraces the change by approaching digital marketing in the same way we approach traditional marketing: we set the strategy first, make sure it aligns with your overall business objectives, and then use digital tools to meet these goals. By focusing on strategy rather than the actual tools, it doesn't matter what new online tools come or go - your digital marketing strategy will still focus on delivering on your goals.

The Blog

10 October 2017
Content marketing is a relatively new term within marketing, however the role of creating content within marketing is nothing new. Previously, copywriting was mainly concerned with advertising headlines and slogans, if you wanted something ...
06 October 2017
In their book, The Fall of Advertising and the Rise of PR, authors Al and Laura Ries use an Aesop fable to show that “Advertising is the wind, but Public Relations is the sun” In the fable, the wind and sun compete for who is the most power...
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