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Articles that focus on specialised technology or manufacturing processes can make for compelling reading for your customers. Articles that are popular for industrial markets are ones that explain how technically sophisticated products works, trouble shoot common problems or describe maintenance techniques. Adding these articles to your website is also a great way to grow your database by requesting customer name and email addresses to download your technical paper.

No one knows the products or technology of your company better than you. While it can be daunting to sit down and start writing an article from scratch, start with scoping out some different areas you'd like to address, put down in writing the ideas you have for each of these and you'll soon realise alot of your article will be written. Or, start with the basic and contact Icon Visual Marketing Content Department, we'll help put your ideas into a well written technical paper that will be in demand.

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