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Material Collateral

Marketing-collateral

Marketing collateral has undeniable brand power. Often, they are the first—and sometimes only—communication between a company and its customers. Collateral can foster a consistent brand look and feel, build loyalty among distributors and consumers, and arm a sales force with everything they need to sell.

In today’s business climate, powerful, relevant collateral are crucial to sales—and businesses want smaller quantities, customised content, and faster delivery.

Icon can create a suite of effective and powerful marketing collaterals in small to large print quantities.

 

The Blog

11 June 2018
In April this year, Google announced plans to change to mobile first indexing. Websites will now be crawled first on mobile, then desktop. This doesn’t mean that desktop page content will no longer be crawled or indexed, but Google is maki...
05 June 2018
One year ago today, Icon Group moved our businesses, Icon Visual Marketing and Orange Canvas to our new, current residence. While we refer to it as Frost Palace, the actual address is 12 Frost Road, Campbelltown. The move was big, the impa...
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