DIGITAL

Icon Visual Marketing’s Digital Team works tirelessly to create and optimise ongoing digital campaigns that ensure your business is easy to find online. Comprised of web development specialists, social media experts, strategic marketing professionals and a creative design team, Icon Visual Marketing’s Digital Team has the skills, experience and capabilities to manage your digital presence.

SEO (SEARCH ENGINE OPTIMISATION)
PAID ONLINE
MARKETING
SOCIAL MEDIA MARKETING
EMAIL
MARKETING
CONTENT
MARKETING

SEO (SEARCH ENGINE OPTIMISATION)

At Icon Visual Marketing, we have an in-house team who understand your overall marketing strategy and use SEO as a tool to achieve your overall marketing goals.

SEO is a constantly evolving area of digital marketing that must be approached as part of a broader Digital and Content marketing strategy. Icon’s professional and experienced SEO consultants are in-house, meaning they understand your business, its strategy and overall goals, ensuring an effective SEO strategy is developed and maintained. Our Digital and Content teams work side by side to ensure your website is optimised and updated regularly.

PAID ONLINE MARKETING

A strong online presence comes hand in hand with a great digital advertising strategy. Icon Visual Marketing can help create and tailor PPC (Pay Per Click) campaigns to bolster and increase your brand awareness, website traffic and leads. Icon’s Digital Team continually optimise digital campaigns to ensure they are performing to achieve the objectives of our clients. Our Monthly Reporting system provides easy to understand data and analysis for all paid online marketing activities.

SOCIAL MEDIA MARKETING

Icon Visual Marketing can develop and manage your social media presence with a dedicated Content strategy. Our Content Team will research and define target audiences, recommend channels and create professional content to ensure your presence is on brand and on strategy. Icon believes a strong social presence is part of a broader marketing strategy.

EMAIL MARKETING

Email newsletters are an ideal way to communicate with your customers on a frequent and consistent basis. Ensuring you provide valuable and relevant content is crucial to the success of these communications. Icon Visual Marketing can manage a database strategy from conception through to design and delivery.

Regular, tailored content around industry news, advice and tips will showcase your expertise, knowledge and thought leadership for your industry.

CONTENT MARKETING

Content marketing is an effective marketing program which focuses on creating and distributing valuable, relevant, and consistent content online in formats such as written articles, videos, graphics, surveys and more.