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Online Marketing

Icon Visual Marketing's digital marketing team combines web development specialists, social media experts, strategic marketing professionals, and a creative design team, all working hand-in-hand to create interactive and engaging websites that are functional and easy to navigate for your customers.

We develop and implement integrated digital marketing strategies for clients and use all activities to drive potential customers to your online presence whether it is your company website, social media platform, or a mobile site of your regularly updated blog.

Our expert team uses a range of digital marketing programs and strategies to drive sales activities in your business, including:

Icon Visual Marketing can help your business align its digital activities with your business goals, customer needs, and measurable metrics. An effective digital marketing strategy for your business can help:

  • Improve brand awareness
  • Generate web traffic
  • Improve customer retention
  • Generate web leads
  • Improve web lead-to-visit ratio

Digital Marketing Is Always Changing

Digital marketing is constantly evolving, and our marketing team recognises this. That's why our marketing agency embraces the change by approaching digital marketing in the same way we approach traditional marketing: we set the strategy first, make sure it aligns with your overall business objectives, and then use digital tools to meet these goals. By focusing on strategy rather than the actual tools, it doesn't matter what new online tools come or go - your digital marketing strategy will still focus on delivering on your goals.

The Blog

11 June 2018
In April this year, Google announced plans to change to mobile first indexing. Websites will now be crawled first on mobile, then desktop. This doesn’t mean that desktop page content will no longer be crawled or indexed, but Google is maki...
05 June 2018
One year ago today, Icon Group moved our businesses, Icon Visual Marketing and Orange Canvas to our new, current residence. While we refer to it as Frost Palace, the actual address is 12 Frost Road, Campbelltown. The move was big, the impa...