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Industrial Marketing

Industrial-Marketing-Specialists

Companies like to deal with companies with similar philosophy, outlook, core values and objectives. These unspoken values are the key to a successful relationship.

Traditionally, branding has been non existent in Industrial markets. Products were given numbers not names and were sold on features not benefits.

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Industrial Markets have not traditionally used branding as a tool in its arsenal, however increasingly the question of Branding the value of the brand, the experience that your brand delivers will be key to your success.

Icon Visual Marketing has a team of specialist Industrial Marketing Consultants who can assist in helping you to establish your key value proposition for your markets or major customer. The determination of the value platform and the development of a strong brand is critical to successful Industrial Marketing. Understanding your product or service from a holistic position will provide your business distinct advantage you have been looking for and a platform for significant growth.

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The Blog

11 June 2018
In April this year, Google announced plans to change to mobile first indexing. Websites will now be crawled first on mobile, then desktop. This doesn’t mean that desktop page content will no longer be crawled or indexed, but Google is maki...
05 June 2018
One year ago today, Icon Group moved our businesses, Icon Visual Marketing and Orange Canvas to our new, current residence. While we refer to it as Frost Palace, the actual address is 12 Frost Road, Campbelltown. The move was big, the impa...
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