6 TikTok Marketing Strategies for Brands | Icon Visual Marketing

By Vinisha Lad, Social Media Manager · 1 December 2022 · 1 min read

6 TikTok Marketing Strategies for Brands | Icon Visual Marketing

In a few short years, TikTok has become one of the most popular social media platforms in the world. In Australia it ranks sixth in terms of popularity of social media platforms and has over one billion users globally. Every day, the average user spends 52 minutes on TikTok. In Australia the figure is 26 minutes a day. These are impressive figures.

When something becomes that popular it becomes a magnet for marketing. And the people at TikTok understand that and have made it easy for brands to use their platform as a unique way of promoting products and services.

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