Brand Identity
Building a brand is more than just advertising.
Branding is a long term and costly investment in the success of your business. By carefully managing a strong brand, you build consumer credibility, have more influence on your target market, and motivate purchases. Building a brand is more than just advertising, it’s creating an emotional connection with the consumer, and that’s not always easy to do.
Icon Visual Marketing is the outsourced branding agency for many companies just like yours. Here are a few of our favourite brands and why.
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Brand Identity
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Icon Visual Marketing talks about the psychology of colour in branding, learn more here.
For those who weren’t around for the great Cabbage Patch Kids craze of the 1980s, it’s hard to convey the intensity of it. There were fistfights between parents, near riots outside stores and endless shrieks of hysterical children desperate to get their hands on the dolls.
