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 There are some out there who would have you believe that SEO is a magical, mythical creature that is full of dark, black magic using tricks and sorcery to get you to their website. If someone is telling you that, it’s probably because they don’t understand it or can’t do it. In years go..... Read More
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Pay-Per-Click (PPC) Marketing shouldn’t be underestimated as a solid digital marketing strategy for your business. In fact, PPC Advertising can often be the big driver of leads to your business if it’s properly managed. Here are 5 reasons how Pay Per Click Advertising can really help your busin..... Read More
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  Icon Visual Marketing have been creating and developing websites for clients across a range of industries for many years, ensure the latest technology and optimisation is featured to deliver more website visitors and enquiries.For the past three years, we have been building websites using th..... Read More
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Google has recently announced that its search ranking signal will soon favour mobile friendly websites in mobile searches, meaning non-mobile friendly sites are at risk of losing rankings and potential customers and sales. According to the Google Webmaster Central Blog, “Starting April 21, we wil..... Read More
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Building an opt-in database of potential and existing customers is an important part of your marketing and business growth strategy. The ability to communicate offers, changes, relevant information, and sales in a cost-effective manner can increase sales, result in a higher rate of conversion than o..... Read More
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When social media first began making its way into our lives many were ready to dismiss it as just another fad. Instead, social media persisted in permeating our social structures until it altered the very way we communicate with each other on a day-to-day basis. Whether you’re a fan of this interc..... Read More
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Building an opt-in database of potential and existing customers is an important part of your marketing and business growth strategy. The ability to communicate offers, changes, relevant information, and sales in a cost-effective manner can increase sales, result in a higher rate of conversion than o..... Read More
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If set up in the correctly with tracking in place, every aspect of digital marketing can be measured and tracked, analysed and reviewed so you can make real time adjustments to your digital marketing campaign and budgets. Tracking software such as Google Analytics is a powerful tool to measure and..... Read More
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Social media has become a popular way for people to communicate, but establishing your medical practice on social media isn’t as simple as creating a profile and putting up a few new posts! There are numerous questions your medical practice needs to ask itself before considering the creation of a..... Read More
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While there is no specific expiry date on a website, there comes a time when a refresh and a revamp of your website makes good business sense. So, what are some key indicators that your website is no longer making the cut? Your website is looking old Website design is an ever evolving c..... Read More