BUSINESS STRATEGY
While marketing is at the core of our DNA, it is simply one of the tools we have available to help solve complex business problems.
Stemming from our founder’s solid corporate experience and business background, Icon has been built around the mantra that we are here to grow your business, whatever it takes. That means not confining ourselves within the definition of marketing, but considering ourselves part of your business team, helping to drive your business forward. And this has been built into everything we do and the language we use.
AREA WHERE WE ENGAGE WITH YOUR BUSINESS
Working with senior sales teams to map out sales processes
Training for sales staff on customer engagement and lead nurturing
Working with senior executives to establish clear paths for growth
Engaging key stakeholders, suppliers and customers for strategic research